Strategic Use of Images in Search Engine Optimization

No Comments

When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your search rank while allowing you to integrate the necessary marketing message(s). Confused? Let’s look at an example:

Suppose you operate a travel site and you want to optimize a given page for the term “Las Vegas hotel”. Suppose that you also want to include an enticing marketing message such as “Book now and save 20%!”. The aforementioned tagline lacks descriptive text, but possesses persuasive characteristics. That being said, you may want to place the tagline in an image and the key phrase (i.e. Las Vegas hotel) in a header tag. This places emphasis on the desired term, yet still provides a marketing opportunity without compromising keyword consistency.

In other words, images are a great place to insert marketing messages that lack the necessary keywords and phrases. Leveraging this technique will ensure that descriptive text is indexed, while less marketing jargon is overlooked. The combination of keyword-rich content and enticing messaging will satisfy both sides of the strategic equation.

About us and this blog

We are a full service agency that deliver compelling digital marketing solution. Our winning solutions and experience helps to deliver great results across several key areas.

Request a free quote

We offers professional SEO services that help websites increase organic search drastically and compete for 1st page rankings of highly competitive keywords.

20+

sidebar widgets

More from our blog

See all posts
No Comments
  1. Pingback: Post Free Ads

  2. Pingback: tiket murah

  3. Pingback: Men Ring

  4. Pingback: two wheel balance board

  5. Pingback: Best iPhone 6s Case

  6. Pingback: supplier kosmetik murah

  7. Pingback: Garage door rockland county new york

  8. Pingback: carpet cleaners dublin

  9. Pingback: dependable landscaping austin

  10. Pingback: google calendar

  11. Pingback: free service scheduling software demo

  12. Pingback: sell my house

  13. Pingback: textile print design studio

  14. Pingback: crowdfunding fulfillment

  15. Pingback: Online Mixing

  16. Pingback: Social media marketing business

  17. Pingback: tea tree oil acne

  18. Pingback: artist

  19. Pingback: more about Bitdefender

  20. Pingback: Orlando

  21. Pingback: pozyczki bez bik

  22. Pingback: tier2 junk

  23. Pingback: Hip Hop

  24. Pingback: Agen Poker Terbaik

  25. Pingback: tier2

  26. Pingback: agen togel online

  27. Pingback: affordable maid service Rice Village

  28. Pingback: sound systems the woodlands

  29. Pingback: budowa

  30. Pingback: Macbook Repairs Adelaide

  31. Pingback: apple watch sport bands

  32. Pingback: Bitdefender GravityZone Business Security

  33. Pingback: Relocation and Translation Service

  34. Pingback: Cartoon

  35. Pingback: video game news blog

  36. Pingback: Reliant Plumbing

  37. Pingback: toko perkakas murah

  38. Pingback: Simple Social Review

  39. Pingback: Reliant Plumbing

  40. Pingback: ATI Secure Docs - Houston Location

  41. Pingback: Headshot Photographer London

  42. Pingback: Kojic

  43. Pingback: Maria Johnsen

  44. Pingback: mens health

  45. Pingback: Thai Travel

  46. Pingback: Queens cheap affordable halls

  47. Pingback: what is the best weight loss

  48. Pingback: fotografos en monterrey

  49. Pingback: Erbros

  50. Pingback: buy property singapore

  51. Pingback: Church Granbury TX

  52. Pingback: Hermosa Beach plumber

  53. Pingback: golf lessons brisbane

  54. Pingback: plumbing tips

  55. Pingback: quick tips

  56. Pingback: honeymoon in wayanad

  57. Pingback: indian food upper west side

  58. Pingback: cunas

  59. Pingback: Copier Rentals

  60. Pingback: perth website designer

  61. Pingback: Best Orthodontist

  62. Pingback: Tas Wanita Eksklusif

  63. Pingback: wings

  64. Pingback: Animal Riders

  65. Pingback: WP optimizer

  66. Pingback: free sd card data recovery

  67. Pingback: dependable plumbing austin independent contractor

  68. Pingback: binary options trading signals franco review

  69. Pingback: Computer Training

  70. Pingback: Build a small business website

  71. Pingback: amazing places to visit

  72. Pingback: Swimming Pools

  73. Pingback: Water Damage Restoration of Austin

  74. Pingback: AMBW

  75. Pingback: Steve Jobs film

  76. Pingback: Ace Roofing Company

  77. Pingback: Reilly's Rangers

  78. Pingback: jeunesse luminesce cellular rejuvenation serum reviews

  79. Pingback: Jeunesse Luminesce Reviews

  80. Pingback: emoji

  81. Pingback: Fitted wardrobes

  82. Pingback: luxurious austin facials day spa

  83. Pingback: http://www.rockridgerags.net/?e=216

  84. Pingback: pressure washing

  85. Pingback: judi online

  86. Pingback: What Does a CNA Do

  87. Pingback: Business Broker Augusta

  88. Pingback: cheap soccer cleats

  89. Pingback: Eachfact

  90. Pingback: real estate house

  91. Pingback: iBeacons

  92. Pingback: eMotion Motorsports

  93. Pingback: Austin SteamIT

  94. Pingback: Used & Refurbished Copiers

  95. Pingback: solar panel installation brisbane

  96. Pingback: Jojoba Oil

  97. Pingback: cheap guitar reamping

  98. Pingback: what is taurine

  99. Pingback: Alexander Law Firm

  100. Pingback: Milligan Morgan

  101. Pingback: free autoflowering seeds

 

Leave a Comment