The Importance of Anchor Text in Back-links

No Comments

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text.

Almost always, linking candidates will use the company name as anchor text. This does not provide any type of description of the target company’s products or services. Sure, it may be great for branding purposes, but it isn’t usually needed. In most cases, companies already rank very high (if not first) for searches that incorporate their brand.

Here is an example using fictional company “Acme Plumbing Supplies”:

Most people will link simply using the terms “Acme”. This is alright, but it does not describe the company’s products or services, nor provide any context. By adding the word “plumbing” or term “plumbing supplies” (i.e. “Acme Plumbing” or “Acme Plumbing Supplies”), you may be able to drive additional traffic that may not have otherwise attained the corporate site.

About us and this blog

We are a full service agency that deliver compelling digital marketing solution. Our winning solutions and experience helps to deliver great results across several key areas.

Request a free quote

We offers professional SEO services that help websites increase organic search drastically and compete for 1st page rankings of highly competitive keywords.

20+

sidebar widgets

More from our blog

See all posts
No Comments
  1. Pingback: Pic link inditub ru

  2. Pingback: anektub ru

  3. Pingback: www iztube ru

  4. Pingback: url hh-tube ru

  5. Pingback: Video link irkburo ru

  6. Pingback: Click here amateur hotxxmom com

  7. Pingback: Homepage sarlazer ru

  8. Pingback: www xxvideos pro

  9. Pingback: Website vpizde mobi

  10. Pingback: My homepage oltkga-f ru

  11. Pingback: Web abudhabihottestgirls com

  12. Pingback: Website alicumshot com

  13. Pingback: Go link manitub ru

  14. Pingback: Pic link nanastom ru

  15. Pingback: More jivetalk org

  16. Pingback: Video link xxxtube jk-nbik ru

  17. Pingback: www pornpics sexviptube com

  18. Pingback: See link kosmetiktube ru

  19. Pingback: mine site camplay nakedgirlfuck com

  20. Pingback: Pic link hotpics abudhabihottestgirls com

  21. Pingback: See site hardcore-anal mysexydownload com

  22. Pingback: url pornpics abudhabihottestgirls com

  23. Pingback: Site lesbians adult-porn-photos com

  24. Pingback: Homepage aliassporn com

  25. Pingback: My homepage alisexypics com

  26. Pingback: mine site bigassxfuck com

  27. Pingback: les ingenieurs marocains

  28. Pingback: ingenieurs marocains du parti du rni

  29. Pingback: ingénieurs marocains

  30. Pingback: PARTI DU RNI AU MAROC

  31. Pingback: ingenieurs au maroc

  32. Pingback: ingenieurs maroc

  33. Pingback: traiteur rabat maroc

  34. Pingback: Free Classified Ads

  35. Pingback: saleforiphone

  36. Pingback: skypepsyxologmoskvakiev

  37. Pingback: Bdsm starter kit

  38. Pingback: stained concrete

  39. Pingback: homepage erstellen

  40. Pingback: email validation

  41. Pingback: Lake fork marina

  42. Pingback: BioMedical Waste Solutions

  43. Pingback: Window Installation Laporte

  44. Pingback: Window Replacement Nappanee

  45. Pingback: Window Repair Notre Dame

  46. Pingback: Window Repair Elkhart

  47. Pingback: Window Repair Mishawaka

  48. Pingback: Window Repair Nappanee

  49. Pingback: Window Replacement Osceola

  50. Pingback: Window Installation Elkhart

  51. Pingback: Window Repair South Bend

  52. Pingback: New Year 2016

  53. Pingback: BRAKE SHOP

  54. Pingback: here

  55. Pingback: quotes about letting go of the past and moving forward

  56. Pingback: Forex

  57. Pingback: somali talk

  58. Pingback: awesome funny good morning quotes for him

  59. Pingback: Vlog Kamera kaufen

  60. Pingback: mobile transfer

  61. Pingback: team national complaints

  62. Pingback: golf netting

  63. Pingback: best massage austin

  64. Pingback: web scraping service

  65. Pingback: Travel nurses

  66. Pingback: Free music online

  67. Pingback: notebook modena

  68. Pingback: healthcare market research company in india

  69. Pingback: Croydon

  70. Pingback: Keys to success

  71. Pingback: Business success

  72. Pingback: Tyga Type Instrumental

  73. Pingback: car audio installation round rock

  74. Pingback: how to get your ex back

  75. Pingback: small business accounting software

  76. Pingback: Coronary Artery Disease

  77. Pingback: How To Lose 10 Pounds In 3 Weeks

  78. Pingback: LANAP

  79. Pingback: holiday pictures

  80. Pingback: https://www.evernote.com/shard/s672/sh/902a6c97-9f4c-41cf-a7db-408a2fb14f47/09aebde0f8f191d2c5f2b1aed21614a8

  81. Pingback: Curren$y Spitta type instrumental

  82. Pingback: camera inspection austin

  83. Pingback: agen judi bola

  84. Pingback: children poetry

  85. Pingback: golf range netting

  86. Pingback: used sports cars austin

  87. Pingback: home security lake travis

  88. Pingback: austin apartment locators

  89. Pingback: car audio services lakeway

  90. Pingback: tiket pesawat

  91. Pingback: grosir sprei murah

  92. Pingback: Fashion Ring

  93. Pingback: Shampoo for dogs with itchy skin

  94. Pingback: electric board scooter

  95. Pingback: professional 3m Crystalline Auto Film austin

  96. Pingback: Revoque Luxury iPhone 6s Case

  97. Pingback: Rick Ross Type Beat

  98. Pingback: supplier kosmetik murah

  99. Pingback: commercial garage door rockland county

  100. Pingback: Best balance bike

  101. Pingback: carpet cleaning dublin

  102. Pingback: golf site

  103. Pingback: readers pick austin landscaping

  104. Pingback: dependable grout cleaners austin

  105. Pingback: field service dispatch software

  106. Pingback: we buy houses detroit

  107. Pingback: local new home communities austin

  108. Pingback: textile print design studio

  109. Pingback: international fulfillment

  110. Pingback: 50 Cent type instrumental

  111. Pingback: Audio Mixing

  112. Pingback: DDS - Periodontist

  113. Pingback: video marketing promotion business

  114. Pingback: favorite austin used car sales lot

  115. Pingback: tea tree oil acne

  116. Pingback: Alicia Keys Type Beat 2016

  117. Pingback: curator

  118. Pingback: Salon and Spa software

  119. Pingback: Bitdefender review

  120. Pingback: Easy Sketch Pro 3.0

  121. Pingback: Cleaning

  122. Pingback: kredyt

  123. Pingback: modding PS3

  124. Pingback: tier2 junk

  125. Pingback: modding PS3

  126. Pingback: Instrumentals

  127. Pingback: penjernih air

  128. Pingback: Poker online terbaik

  129. Pingback: tier2

  130. Pingback: togel singapore

  131. Pingback: income taxation of trusts and estates the woodlands

  132. Pingback: bella's neat maid services Rice Village

  133. Pingback: Liquid Waste Orlando

  134. Pingback: home theater the woodlands

  135. Pingback: budowa

  136. Pingback: Women's health

  137. Pingback: Computer Repairer

  138. Pingback: sport apple watch bands

  139. Pingback: apple watch bands

  140. Pingback: Bitdefender GravityZone Business Security Coupon

  141. Pingback: Relocation and Translation Service

  142. Pingback: water extraction systems and contractors from tx austin

  143. Pingback: GIF

  144. Pingback: dependable roofer lakeway and surrounding area

  145. Pingback: find video game news

  146. Pingback: Buy Handbags Online

  147. Pingback: Slab Leaks & Detection

  148. Pingback: toko perkakas murah

  149. Pingback: Teeth Whitening

  150. Pingback: nebenbei geld verdienen

  151. Pingback: Simple Social Bonus

  152. Pingback: Incredible Stamped Concrete Austin Supplier

  153. Pingback: Reliant Plumbing

  154. Pingback: cochin backwater day tour

  155. Pingback: ATI Secure Docs - Houston Location

  156. Pingback: ATI Secure Docs - Austin Location

  157. Pingback: Corporate Photography London

  158. Pingback: Paket kojic asli

  159. Pingback: Sales representatives

  160. Pingback: Maria Johnsen

  161. Pingback: Keputusan toto

  162. Pingback: health tips

  163. Pingback: tiket promo

  164. Pingback: Thailand travel

  165. Pingback: Human Growth Hormone for sale

  166. Pingback: hypnotherapy certification Brisbane

  167. Pingback: Nassau County wedding hall

  168. Pingback: plumbing directory

  169. Pingback: Galt plumber

  170. Pingback: Accra SEO

  171. Pingback: latest entertainment news

  172. Pingback: best resort in wayanad

  173. Pingback: check rates

  174. Pingback: hipotiroidismo

  175. Pingback: Tas Wanita Murah

  176. Pingback: elegant bikini set

  177. Pingback: licensed facials austin esthetician

  178. Pingback: Airport Advertising

  179. Pingback: eMotion Motorsports

  180. Pingback: Austin SteamIT

  181. Pingback: Used & Refurbished Copiers

  182. Pingback: New Copier Sales & Service

  183. Pingback: solar power installation brisbane

  184. Pingback: Jojoba Oil

  185. Pingback: cheap guitar reamping

  186. Pingback: what is taurine

  187. Pingback: Meghan Alexander

  188. Pingback: free cannabis seeds

  189. Pingback: Milligan Morgan

 

Leave a Comment