The Must Have Tools for SEO Professionals

No Comments

Tools for SEO professionals

Search engine optimization, also known as SEO, is the art behind optimizing content for search engines. SEO helps people find things on the web in the way they naturally search for that particular thing. SEO is simply the key to effectively connecting people to information and their corresponding websites on a regular basis.

Believe it or not, search engine optimization is actually a lot more simple than what some would think. In fact, the past two decades have seen plenty of people from all sorts of web development backgrounds use search engine optimization in some meaningful way. What’s the most meaningful way to utilize search engine optimization? Here’s a clue: it’s in the name.

Using SEO starts with understanding its fundamentals, which ultimately help webmasters target several different facets of search. As of now, SEO is used to target various types of search, including academic search, news search, image search, video search, local search and general keyword searches.

Thanks to the many types of search out there today, SEO’s undergone several changes over the years. Much of these changes have more or less made the whole search experience more refined for end users… with a cost to SEO-using webmasters. Fortunately, much of those costs are mitigated by the use of essential SEO tools that make utilizing the practice much easier.

The Must Have Tools for SEO Professionals

Every expert has their toolbox and it’s pretty much the same with SEO experts around the world. But you do have to wonder one thing: what tools are found in the toolboxes of SEO professionals? The following information depicts some of the must have tools for today’s SEO professionals in three categories: Google Tools, Link Building and the all important Keyword Research.

Google Tools

No webmaster is complete without Google’s own tool chest. Fortunately for the rest of us, Google has kindly continued to provide such services at no additional cost. Let’s go into a little more detail.

Google Analytics

No SEO tool box is complete without this essential. This Google service keeps track of several aspects of a website, notably its web traffic, traffic sources and it even measures web conversions and sales. Going by that alone, it’s pretty easy to see why people use this essential tool. Google provides a free and premium version, which hosts advanced features.

This essential also provides visitor tracking from referrers, such as social networks and search engines. It also provides tracking for display ads, pay per click networks, email-based marketing and also tracks links within files.

Webmaster Tools

Webmaster Tools is another Google service that gives webmasters everything they need to successfully optimize their web domain. In fact, it’s noted for allowing ‘webmasters to check their website indexing status and further optimize the visibility of their website.

Google Tools


This suite of tools is best known for its SEO essentials, including:

  • Allowing webmasters to see what Google keyword searches lead to SERP listing.
  • Allowing webmasters to view click through rates.
  • Allowing webmasters to view Google indexing statistics, including errors that may have occurred.

Recently, Google updated their Webmaster Tools suite to provide more detailed information to webmasters. It’s highly encouraged to check it out for yourself.

Other Google essentials include: Google Trends (tracks trending search topics), Google SERP Snippet Optimization Tool (optimizes SERP snippets), Google Global Extension for Chrome (Chrome users can check worldwide site rankings).

Link Building

Link building is a long standing practice that involves exchanging links with another website in order to build your back links. Good link building typically results in building a good reservoir of back links, but malicious practices over the years have more or less made link building more penalized than before.

While link building isn’t discouraged, having good quality back links are more encouraged than ever. One of the best ways to build quality back links is using the right tools to do that.

Majestic SEO — This back link checker tracks how sites in the web link back to one another. It’s probably the largest link intelligence database on the web so far, showing a lot of detailed information regarding how sites link back to one another.

Majestic SEO


Ahrefs — This cleverly named service (a href URL tag if you didn’t know) is a large index of links, updating every fifteen minutes. It’s easy to navigate interface has made it one of the most used tools for link tracing and data analysis today.



Buzzstream — If you want to actually build links, Buzzstream’s one of the best tools out there. It’s best known for helping webmasters organize a link building campaign and connect with like-minded websites to further bolster their network.



Keyword Research

Keywords are essential—they’re what help connect prospects to your content via a search engine. When people naturally use a search engine, they type in information that pertains to what they might want to find. That same information is what becomes what we best known as keywords.

Keywords are pretty tricky, since not every keyword works for every webmaster. Highly competitive keywords, to provide an example, are often the least effective for those just starting out. Fortunately, several tools exist to help any webmaster of any experience level find the set of keywords that works best for their site.

Wordstream — This site is an entire database filled with keywords—over a trillion, in fact. It’s excellent for finding different combinations of keywords that may work best with your site.


Ubersuggest — Having trouble finding the right keywords? This tool provides suggestions for keyword ideas, so you don’t have to spend hours thinking of the perfect keyword.

Uber Suggest

HitTail — This tool grabs all the keyword data that Google may omit after some time. You might want to add this to your tool box if you want to know what’s worth targeting.


WordTracker — This tool reveals what keywords rank well in just minutes—seriously, try it for yourself. It’s an excellent way to see what keywords may garner some traffic over time versus others.

Picture Rank Tracker


SERPIQ — Want to know why a competitor’s ranking well? This keyword tool will tell you why. It displays hundreds of keyword ops in just minutes, while also providing a detailed breakdown showing why competitors rank well with certain keywords.


About us and this blog

We are a full service agency that deliver compelling digital marketing solution. Our winning solutions and experience helps to deliver great results across several key areas.

Request a free quote

We offers professional SEO services that help websites increase organic search drastically and compete for 1st page rankings of highly competitive keywords.


sidebar widgets

More from our blog

See all posts
No Comments
  1. Pingback: Permenant Naturial Diabetes Cure

  2. Pingback: Free Classified Ads

  3. Pingback: Soft bondage

  4. Pingback: stained concrete

  5. Pingback: internetseite erstellen

  6. Pingback: email verification service

  7. Pingback: Lake fork accommodations

  8. Pingback:

  9. Pingback: Window Installation Laporte

  10. Pingback: Window Installation Nappanee

  11. Pingback: Window Installation Notre Dame

  12. Pingback: Window Replacement Elkhart

  13. Pingback: Window Repair Mishawaka

  14. Pingback: Window Replacement Nappanee

  15. Pingback: Window Replacement Elkhart

  16. Pingback: Window Replacement South Bend

  17. Pingback: New Year 2016

  18. Pingback: BRAKE PADS

  19. Pingback: essential oil roller bottles

  20. Pingback: positive letting go quotes and sayings

  21. Pingback: Forex Rates

  22. Pingback: somali talk

  23. Pingback: funny good morning quotes for her

  24. Pingback: Canon Legria

  25. Pingback: android transfer

  26. Pingback: team national review

  27. Pingback:

  28. Pingback:

  29. Pingback: web scraping service

  30. Pingback: Travel nurses

  31. Pingback: Free music online

  32. Pingback: computer modena

  33. Pingback: healthcare market research company in india

  34. Pingback: Croydon

  35. Pingback: Keys to success

  36. Pingback: Business success

  37. Pingback: Tyga Style Instrumental

  38. Pingback: car audio austin

  39. Pingback: get ex back

  40. Pingback: Cloud Accounting Software

  41. Pingback: Coronary Artery Disease

  42. Pingback: How To Lose 10 Pounds In 3 Weeks

  43. Pingback: Laser periodontal surgery

  44. Pingback: holiday pictures

  45. Pingback: Laser Eye Surgery

  46. Pingback: Curren$y Spitta style beat

  47. Pingback: licensed drain camera inspection plumber austin

  48. Pingback: agen judi casino 338a

  49. Pingback: children books

  50. Pingback:

  51. Pingback: used sports cars austin

  52. Pingback: home security lakeway

  53. Pingback: All los angeles garage doors

  54. Pingback: austin apartment locators

  55. Pingback: auto audio installation round rock tx

  56. Pingback: tiket murah

  57. Pingback: Sprei

  58. Pingback: Gold Ring

  59. Pingback: Dog Shampoo for itchy skin

  60. Pingback: cheap electric scooters

  61. Pingback: local 3m auto window film

  62. Pingback: Cover

  63. Pingback: Rick Ross Type Beat 2016

  64. Pingback: supplier kosmetik murah

  65. Pingback: garage door repairs rockland county

  66. Pingback: Best balance bike toddler

  67. Pingback: sofa cleaning dublin

  68. Pingback: golf range nets

  69. Pingback: readers pick austin landscaping

  70. Pingback: best grout cleaning austin

  71. Pingback: field service dispatch software

  72. Pingback: sell my house fast detroit

  73. Pingback: best schools and new home communities austin area

  74. Pingback: textile print studio

  75. Pingback: international fulfillment

  76. Pingback: 50 Cent Type Beat 2015

  77. Pingback: Audio Mixing

  78. Pingback: RL Machen

  79. Pingback: SEO service for local LA business

  80. Pingback: dependable used auto sells around austin tx

  81. Pingback: tea tree oil for acne

  82. Pingback: Alicia Keys Type Beat

  83. Pingback: jocko weyland

  84. Pingback: Online Scheduling

  85. Pingback: Bitdefender review

  86. Pingback: Easy Sketch Pro 3.0

  87. Pingback: Maid

  88. Pingback: pozyczki bez bik

  89. Pingback: modding PS3

  90. Pingback: modding PS3

  91. Pingback: Non-Exclusive

  92. Pingback: tier2 junk

  93. Pingback: penyaring air

  94. Pingback: Judi poker terbaik

  95. Pingback: tier2

  96. Pingback: agen togel online

  97. Pingback: cpc law firm

  98. Pingback: detail house cleaning service Rice Village

  99. Pingback: waste material handling Orlando

  100. Pingback: texas home theaters

  101. Pingback: budowa

  102. Pingback: women issues

  103. Pingback: Macbook Repairs Adelaide

  104. Pingback: rubber apple watch bands

  105. Pingback: apple watch bands 3rd party

  106. Pingback: Bitdefender GravityZone

  107. Pingback: Pick up deliveries in Nigeria

  108. Pingback: water extraction systems and contractors from tx austin

  109. Pingback: Graphics Design

  110. Pingback: the top choice roofing company at lakeway

  111. Pingback: find video game news

  112. Pingback: Handbags Online

  113. Pingback: Slab Leaks & Detection

  114. Pingback: agen alat perkakas

  115. Pingback: How To Whiten Your Teeth

  116. Pingback: Simple Social

  117. Pingback: viel geld verdienen

  118. Pingback: amazing stamped concrete austin vendor

  119. Pingback: Reliant Plumbing

  120. Pingback: kochi tour package

  121. Pingback: ATI Secure Docs - Houston Location

  122. Pingback: ATI Secure Docs - Austin Location

  123. Pingback: Corporate Photographer London

  124. Pingback: Paket kojic

  125. Pingback: Sales Outsourcing

  126. Pingback: Maria Johnsen

  127. Pingback: Toto 4D Lucky Number

  128. Pingback: womens health

  129. Pingback: tiket promo

  130. Pingback: Thailand travel

  131. Pingback: HgH for Sale

  132. Pingback: hypnotist certification

  133. Pingback: Nassau County wedding hall

  134. Pingback: plumber advertising

  135. Pingback: Gilroy plumber

  136. Pingback: Search Engine Optimization

  137. Pingback: latest news update

  138. Pingback: honeymoon in wayanad

  139. Pingback: check rates

  140. Pingback: hipertiroidismo

  141. Pingback: Tas Wanita Cantik

  142. Pingback: elegant bikini set

  143. Pingback: luxurious austin facials day spa

  144. Pingback: iBeacons

  145. Pingback: eMotion Motorsports

  146. Pingback: Austin SteamIT

  147. Pingback: Austin Used Copiers

  148. Pingback: Copier Repair & Service

  149. Pingback: solar power installers Brisbane

  150. Pingback: Jojoba Oil

  151. Pingback: cheap guitar reamping

  152. Pingback: what is taurine

  153. Pingback: Employment Law Attorney

  154. Pingback: cannabis seeds


Leave a Comment